Meet the founder
AlphaIMM Agency Founder & Director
Dr. Theresa Teo
Dr. Theresa Teo spends 13 years in managing global brands such as Timberland, Godiva and Stride Rite and her consulting practices in Asia. She specialises in launching new brands and builds mature brands to greater heights, expanding them to new markets.
She is a collaborator connector who connects businesses through events and facilitates their business growth through collaboration with other businesses while leveraging on each other's resources. Her ultimate desire is to equip entrepreneurs with brand management skills to promote their own brand, drive sales for their products and services and grow their business.
She is highly passionate about education and equipping students with practical marketing skills. Besides running her own marketing agency, she teaches part time in University of New South Wales and Macquarie University. Knowing that theoretical knowledge is insufficient to create a good marketer, she specially crafted a marketing mentoring program to educate, mentor and equip these aspiring brand and marketing managers with practical marketing and business skills through real-life projects.
Dr Theresa also loves to create opportunities for her students to connect, collaborate with the industry and meet their prospective employers.